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We’re excited to announce the launch of our new art-based app! We’ve teamed up with Burlington-based Game Theory, an award-winning game design and development collective, to create and share this innovative technology that brings our iconic artwork to life. Through this collaboration, we’ve had the unique opportunity to work with artists and developers, celebrating and showcasing original art with new technology, and creating magic.
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- Use the app at home or at the brewery, but some features only work at the brewery.
- Heady & Focal face filters for selfies.
- Point certain filters at our beer cans and watch the artwork come to life.
- Use the brewery-specific filters to interact with murals & learn more about our artists.
It’s a fun, silly way to interact with our beer can artwork and various murals in the brewery, and we had a great time working on it with Game Theory. Find the app by searching “AlchemistBrewery” in the Apple App Store & Google Play Store.
We’re excited to announce the launch of our new art-based app! We’ve teamed up with Burlington-based Game Theory, an award-winning game design and development collective, to create and share this innovative technology that brings our iconic artwork to life. Through this collaboration, we’ve had the unique opportunity to work with artists and developers, celebrating and showcasing original art with new technology, and creating magic.
-
- Use the app at home or at the brewery, but some features only work at the brewery.
- Heady & Focal face filters for selfies.
- Point certain filters at our beer cans and watch the artwork come to life.
- Use the brewery-specific filters to interact with murals & learn more about our artists.
It’s a fun, silly way to interact with our beer can artwork and various murals in the brewery, and we had a great time working on it with Game Theory. Find the app by searching “AlchemistBrewery” in the Apple App Store & Google Play Store.
Check it out!
About Game Theory
GameTheory is an award-winning game design and development collective. We work with clients who have big goals and are looking to create a meaningful change. By leveraging the unique motivational framework that guides game development work, we are able to design products that empower learning, inspire creativity, and build perseverance. Learn more at gametheoryco.com.
Shannon Mitchell
Shannon is Chief Operating Officer at GameTheory, an award winning design studio that specializes in game and application development. Through game design she works to tell stories, build community, and inspire social change. She looks forward to a future where design thinking is applied to solve today’s problems in an accessible, enjoyable, and sustainable way.
Marguerite Dibble
Marguerite Dibble is the CEO of GameTheory, a company that uses game design toolkits and mindsets to tackle challenging real-world problems through app development and strategic consulting. Much of GameTheory’s work centers around designing what is natural and enjoyable for users, seeking to create solutions that are engaging rather than demanding. GameTheory has worked to provide unique game-based solutions across healthcare, energy, and finance, creating products and techniques that exist in the sweet spot between logical and the creative.
Megan McAvoy
Megan McAvoy (they/them) (causing mayhem) was responsible for translating physical art into the digital realm & expanding upon it for this app. Megan is a cozy-core badass who has devoted their creative career to lifting underrepresented identities through the work that they do at the intersection of physical and digital artwork.
Steven Christian
Steven Christian is the visionary founder of Iltopia Studios, where he pioneers the intersection of augmented reality (AR) and immersive storytelling, enriching the comic book and graphic novel industry. As an MD, PhD student in Integrative Neuroscience, his academic pursuits deeply inform his creative work, embedding a unique blend of scientific insight and innovative technology in his narratives. His work not only showcases his expertise in creating expansive, immersive worlds but also underscores his commitment to advancing storytelling as a tool for learning and exploration.
Maddie Nicolas
Maddie is a software engineer and interdisciplinary artist who operates Gold Star Labs, a studio specializing in educational, game, experimental and artistic software development. She also creates physical art through sewing, illustration, photography, digital fabrication, and all kinds of combinations of the above.